This is what new marketing is

See, there used to be very limited choice in broadcast. 3 or 4 channels and the way they measure tv is they poll 5000 homes and then take a guess for the other millllllions of people. Hardly any of us ever watched ads unless they were on allll the time - which is bloody expensive. But TV companies spend a lot of money telling advertisers that they HAVE to advertise on TV. Today, we are just doing what we always did - we skip ads. We just have a fancy way of doing it now. So below is an example of what is happening... You need to be entertaining. You cannot just throw costs up on a screen... Talking to you car and phone companies.